<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Trends in Branding &#187; A la carte</title>
	<atom:link href="http://www.trendsinbranding.com/tag/a-la-carte/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.trendsinbranding.com</link>
	<description>Are You a Branding Leader?</description>
	<lastBuildDate>Wed, 08 Sep 2010 23:34:17 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	
		<item>
		<title>Can you really build your brand one surcharge at a time?</title>
		<link>http://www.trendsinbranding.com/tib2010/economics/2010/02/26/can-you-really-build-your-brand-one-surcharge-at-a-time/</link>
		<comments>http://www.trendsinbranding.com/tib2010/economics/2010/02/26/can-you-really-build-your-brand-one-surcharge-at-a-time/#comments</comments>
		<pubDate>Fri, 26 Feb 2010 22:32:46 +0000</pubDate>
		<dc:creator>Paul Parkin</dc:creator>
				<category><![CDATA[Brand Economics]]></category>
		<category><![CDATA[A la carte]]></category>
		<category><![CDATA[Airlines]]></category>
		<category><![CDATA[Brand Value]]></category>
		<category><![CDATA[Surcharge]]></category>
		<category><![CDATA[Ticket Agencies]]></category>

		<guid isPermaLink="false">http://www.trendsinbranding.com/?p=337</guid>
		<description><![CDATA[Airlines, phone companies, car rental firms, banks, tickets agencies – undisputed kings of the surcharge. Once upon a time these charges were hidden, buried deep within your bill, waiting to surprise you at the end of the month or at checkout. Over the last few years those surcharges have not only been growing rapidly  (it [...]]]></description>
		<wfw:commentRss>http://www.trendsinbranding.com/tib2010/economics/2010/02/26/can-you-really-build-your-brand-one-surcharge-at-a-time/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>
<!-- WP Super Cache is installed but broken. The path to wp-cache-phase1.php in wp-content/advanced-cache.php must be fixed! -->